8 April 2026 · Elise Steegstra

Software Licensing Basics

When you pay for software, it is easy to assume you own it. After all, your business has paid for the subscription, commissioned the development or purchased the product. Surely that means it is yours?...

4 April 2026 · Elise Steegstra

Intellectual Property: Building Trust Through Clarity

Understanding intellectual property (IP) is essential for any business aiming for sustainable growth. Many organisations mistakenly believe that marketing is their primary hurdle. In truth, a lack of...

1 April 2026 · Elise Steegstra

Website & App IP Essentials: Do You Actually Own What You’ve Built?

Website & App IP Essentials: Do You Actually Own What You’ve Built? You paid for the website. You commissioned the app. You paid the developer, designer and copywriter. So you own it all, right? Not...

24 March 2026 · Elise Steegstra

Enhancing Business Strategy Through Intellectual Property Insight

As intellectual property (IP) increasingly influences business success, organisations face the challenge of navigating a complex web of rights and regulations. For founders and creators, the task extends...

20 March 2026 · Elise Steegstra

Social Media IP Risks for Brands: What Business Owners Need to Know

Social Media IP Risks for Brands: What Business Owners Need to Know Social media is one of the most powerful tools available for building a brand. It allows businesses to reach new audiences, build communities...

18 March 2026 · Elise Steegstra

The Katy Perry Trade Mark Case: What the High Court Just Clarified About Reputation and Timing

When trade mark disputes involve celebrities, they tend to attract attention well beyond the legal world. The High Court of Australia’s decision in Taylor v Killer Queen LLC HCA 5 — often referred to...